January 23 2018

Introducing Keri Glassman, Nutritious Life

Can you tell us a little about yourself?

Hmmm… where to begin? First, I’m a mom of a 14 year old boy and 11 year old girl. I’m an uber early riser. And, my love of food and nutrition started way back… I always say I was BORN to do what I’m doing! My childhood friend tells me she remembers me being in 7th grade science class and saying “My body is craving vitamin E, I am going to eat almonds!” I’m sure I had no idea what that really meant but clearly, I was interested in this whole nutrition thing! When I graduated from college and began working at a corporate desk job, I would sit and read health magazines instead of doing my work. That’s when I knew I needed to pursue my passion, so I went back to school for my masters degree. After graduating, I eventually opened my own private practice.

What exactly is Nutritious Life?

A nutritious life refers to our whole-person approach to healthy living that has always extended far beyond food and diet to sleep, stress and relationships. The eight pillars of a nutritious life work together—hydration enhancing exercise, exercise deepening your sleep and so on—to create a lifestyle that works for you.

Nutritious Life is a health and wellness digital media company, we steer people towards wellness strategies that work for them, via accessible, science-backed healthy living advice made to inspire people to talk about these topics in their everyday life. We make research relatable and the aspirational actionable. Nutritiouslife.com also houses The Nutritious Life Studio.

What inspired you to start Nutritious Life?

As I mentioned above, a passion and love for nutrition and well being was in my blood from birth I think! I was working in a job I wasn’t so inspired by after graduating college and spending my days reading health magazines instead of doing my work. This led me to go back to school to follow my passion. From there, I knew I wanted to help others live healthier lives. I took the leap and opened up a private practice (after many different part time nutrition jobs while getting my masters in clinical nutrition). I had the passion for wellness and the entrepreneurial bug. I think it was this combo that made me think “big” and want to build Nutritious Life.

What does a typical day look like for you?

My morning routine stays pretty consistent throughout the week. I wake up around 5:30 am and do something for myself. It could be sitting quietly drinking coffee (organic with almond milk or organic whole milk) or going for a walk or sometimes I’ll squeeze in my workout here. Then, I’ll hammer out a couple work items. I’m at my best in the morning and always try to use this time to get a few important tasks done. Then, at 7:15 I wake up my daughter and then my son. We all eat together at 7:40. Family breakfast is huge for me. I love this time with my kids and setting the tone for the day mentally (and food wise of course) is critical to me.

The work day varies a lot! It could be meetings with a brand or a live chat with the NL Certified facebook group. Team meetings, lunch meetings, lot’s of meetings! It’s more rare that I can just sit at my desk and power through things. Which is why I value that time so much.

Between work and balancing my kids commitments, it’s always go go go! But I am thankful for the flexibility that working for myself allows me when it comes to being a working mom.

Lunch usually consists of leftovers or a hearty veggie heavy salad with protein. So this could be arugula with leftover roasted broccoli topped with chickpeas (from the pantry) and chopped raw veggies I have around such as red and yellow peppers and endive. I always have lots of veggies, protein and healthy fat such as olives, olive oil, avocado or nuts. Another example may be leftover vegetarian chili topped with a little Greek yogurt and avocado slices. If I am at a biz lunch I try to keep it simple and stick to veggies and protein. If I don’t get adequate protein at lunch I will never make it through my day.

As I said, I’m a big snacker or mini mealer. 😉 Afternoon snack could be any of the above mentioned or a small bowl of veggie soup. I love how soup fills you up and is an easy way to get in loads more nutrients.

Dinner varies, but when we’re eating at home there are a few things that are consistent. Two veggies – raw and cooked. For example, roasted cauliflower and raw carrots and yellow peppers. Protein – usually grass fed steak, wild salmon or other fish or chicken simply cooked with herbs and spices. Usually, a starch such farro or sweet potato. When I go out to dinner I use it as a time to try dishes that I may not make at home but I also stick to veggies and veggies and lean protein. But I love trying new veggie dishes – the other night I had an interesting squash, apple and ricotta dish on a fave restaurant’s fall menu.

How did you come up with the name?

I always wanted the word “life” because health and nutrition to me were always so much more than what you eat. Back to those 8 pillars… All of these components of life feed the other and lead to a more… nutritious life!

What is The Nutritious Life Studio?

We just redesigned the entire website, and put so much love into it, so I think the description there says it best!: The Nutritious Life Studio (TNS) provides cutting-edge nutrition and wellness education and supports a thriving community of wellness professionals in building and growing their healthy businesses. Its signature course is the Nutritious Life Certification, a 13-part, go-at-your-own-pace online nutrition education and brand building program. You’ll learn from Keri and an incredible team of practicing health and wellness experts and gain real and relevant skills in nutritional principles, counseling techniques, and marketing strategies.

Stay Fit and Healthy

You are prominently featured in the media. What is it like being in the public eye? What do you like or not like about it?

Well, I’d say the thing I like is that I am able to spread my message and hopefully help a lot of people. There isn’t really anything I don’t like, but I also don’t get too caught up in it to dislike anything about it.

Is it possible to eat well on a budget?

Absolutely! By following a few tips it is absolutely possible. First, be choosy about what you buy organic. Some foods are more important to prioritize here than others. Spend wisely on what’s important. Next, buy in bulk. Brown rice, lentils etc. are easy to buy in bulk. Also, use leftovers wisely. You may have 2 ounces left of grilled salmon from dinner that you would normally toss. Instead, top greens with it and add some extra nuts or chickpeas to make up for the protein. Speaking of salmon, it’s great, but black beans and eggs are also two great, and super affordable sources of protein.

Dining services at my college is like a land mine – full of fast food and choices that I know aren’t healthy. What is your advice for making good choices in the college or work cafeteria?

First, try not to go into the dining hall absolutely starving. Learn to use the what I call the Hunger Quotient, and you’ll be able to make healthier decisions every time. Also, get creative. Take fresh veggies like spinach, onions, and tomatoes from the salad bar over to the sandwich line and ask them to add them into pressed turkey panini. Better yet, ask for grilled chicken and use lettuce to act as the wrap. Don’t feel confined to the one ‘hot dish’ option, and make sure you take a full lap around to see all of the options before making a decision. Also, always fill up with a salad first. Every dining hall has a salad bar and it is an easy way to get your greens and fill you up a bit making you a lot less tempted by the mac and cheese.

How do you spread the word about your company?”

Every which way… word of mouth, all kinds of media (tv, print, social, digital…).

How do you balance work and life?

Do I? Sigh. It is a constant juggle. I think when you prioritize well, you still juggle, but the important balls are less likely to fall. So, that’s what I do. I prioritize each and every single day. It varies from day to day but I try to see what is most important each day.

Do you have any advice for fellow entrepreneurs?

Embrace the unknown. Be thankful for the failures (and learn from them!).

Do you have a favorite quote or go to saying?

Life itself is the proper bin

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