Last year, we introduced Alex Shadrow founder of UNItiques! Remember, the first fashion marketplace for college trendsetters to buy & sell fashion right on campus? UNItiques provides a free, safe and local way for students to buy and sell clothing from their own closets!
After checking back in with Alex post-graduation we heard all about UNItiques being featured on Project Runway Fashion Startup.
Well here she is, back again with some even more exciting news!
You are appearing on Entrepreneurs Magazine’s new show “Elevator Pitch” can you tell us about that?
Was it scary being on “Elevator Pitch?” How did you stay put together in a challenging situation like that?
The scariest part was definitely the ELEVATOR itself. All my pitches in the past have been in front of people whereas this one was in an elevator. I rely on a person’s facial expression and eye contact to know how I’m doing, so being in the dark (or rather in the elevator) was a challenge for sure.
How is “Elevator Pitch” different from “Shark Tank?”
It is very different! Here’s how the show works. Step into an elevator and give a 60-second elevator pitch. If the judges like you, you’re invited into the boardroom for 5 minutes. During those 5 minutes you must convince not one, but ALL the judges to unanimously invest.
Is there anything else on the rise for UNItiques?
UNItiques is launching its mobile app early 2018 and undergoing a fun name change – I can’t quite tell you about that yet though. We also recently brought on Sean Kane, co-founder of the Honest Company with Jessica Alba as an investor and could not be more excited for all this means for UNItiques.
Do you have any advice for fellow entrepreneurs?
I actually tutor some entrepreneurs, and I always tell them “your company is their company.” This means, YOUR company is actually your customer’s company. Mark Cuban always says “sales cure all.” Sometimes we need to change our company to be the company our customers want it to be and are willing to pay for. It is incredibly important to poll, test, and ask for feedback from your customers.
Do you have a favorite quote or go to saying?
Is there anything else you would like to share with us?